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March Program - Aliza Sherman PDF Print E-mail
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Reaching Niche Target Audiences with Social Media Marketing Tools and Tactics
Thursday, March 18
CJ Callaway's
11:30am - Lunch
12:00pm - Program
Sponsored by Midcontinent Communications

Aliza Sherman is a Web pioneer, social media strategist, published author, blogger, podcaster, and regular contributor to national magazines and web sites. Fast Company recently named her one of the Most Influential Women in Technology. The Original Cybergrrl, her groundbreaking 1990s Internet company, Cybergrrl, Inc., built the first sites for companies such as Dr. Atkins and the Atkins Center, brands like Origins and Jane Cosmetics for the Estee Lauder Company, and Avon Product's initial foray onto the Web. She also started the first online and offline global women's organization, Webgrrls International, that at its peak had over 100 chapters worldwide. Aliza speaks around the world about the Internet, social media, online marketing, virtual worlds, entrepreneurship and women’s empowerment.

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Sponsored by:
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January Program - Steve Hildebrand PDF Print E-mail
Care and Feeding of Movement's Grass Roots
Thursday, January 21st
CJ Callaway's
11:30am - Lunch
12:00pm - Program
Sponsored by: Radio Ryan

Some people will still give you a blank stare if you mention a Tweet, much less ask how their business can take advantage of social media. Then there's the man whose social media strategy not only united millions behind a brand...they shared the brand's message with countless others. Meet Steve Hildebrand, President Barack Obama's Deputy National Campaign Manager during the historic 2008 presidential campaign.

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November Program PDF Print E-mail

John January & Tug McTighe of American Copywriter

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The Creative Department's Dirty Little Secret

Thursday, November 19th
CJ Callaways
11:30 am Lunch
12:00pm Program

Creatives. What do those snarky folks have up their black sleeves? What are they hiding behind their
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Holiday Jam PDF Print E-mail


The South Dakota Advertising Federation announces what is destined to become a new favorite in holiday traditions: Holiday Jam with the Hegg Brothers; Saturday, December 19th, 8:00pm; In the Great Hall of the Washington Pavilion.

This musical showcase features the talents of a 10-piece band playing Christmas Classics and contemporary new arrangements in the signature lush, rhythmic and funky sounds of Jeremy Hegg, Jon Hegg, Hank Harris, Noah Noehn and friends. Music ranges from the traditional carols to fresh takes on classics.
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October Program PDF Print E-mail

Kodak CMO, Jeff Hayzlett

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Transforming a Brand in the Digital Age

Thursday, October 15
CJ Callaways
11:30 am Lunch
12:00pm Program

Despite having more than a century of brand equity and recognition, the dawn of the digital age could have made Kodak just as obsolete as the film that made it famous.

Instead, it transformed-while maintaining its core brand promise to make taking and sharing photos easy, fast and convenient for all.

Kodak CMO and South Dakota native Jeff Hayzlett joins us to reveal how Kodak is successfully transforming itself into an innovative leader in digital imaging, from online photo sharing to printing and technology.  He'll share his prespective on what it takes to succeed in the digital age with a focus on how companies can utilize marketing-particularly social media-to craft closer relationships with customers, build thier brand and create innovative products.

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Progam sponsored by: Insight Marketing Design
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